Smart Sensor Devices AB Partners with Novel Bits to Expand BLE Innovation and Distribution of BleuIO in the U.S. Market
October 16, 2025
We are pleased to announce a strategic partnership between Smart Sensor Devices AB and Novel Bits, a leading provider of Bluetooth Low Energy (BLE) education and development resources to advance Bluetooth Low Energy (BLE) innovation and expand the reach of BleuIO across the United States.
BleuIO is a powerful and easy-to-use Bluetooth Low Energy USB dongle designed to help developers, educators, and businesses build, test, and integrate BLE applications quickly. With its AT-command interface, cross-platform libraries, and plug-and-play functionality, BleuIO enables rapid prototyping and seamless connectivity — whether you are developing IoT products, smart devices, or wireless data solutions.
Under this collaboration, Novel Bits will leverage BleuIO to develop and showcase BLE-based solutions, demonstrating how BleuIO can serve as a core component in practical, scalable BLE applications. The partnership will focus on creating comprehensive technical resources, tutorials, and real-world applications that demonstrate how BleuIO simplifies Bluetooth development and enables businesses to rapidly integrate wireless connectivity into their products.
Mohammad Afaneh, founder of Novel Bits, has built a career focused on BLE education and developer advocacy. Through Novel Bits, he has created educational content and resources for the Bluetooth Low Energy community. His experience and connection with developers will help demonstrate BleuIO’s capabilities and support its adoption among developers and organizations.
In addition to the collaboration, Novel Bits will also act as an authorized distributor of BleuIO in the United States, providing developers, educators, and organizations with direct access to BleuIO products and integration support.
This partnership reflects our shared vision of making Bluetooth Low Energy technology more accessible, educational, and impactful for the global developer community.