{"id":1308,"date":"2025-05-15T16:08:24","date_gmt":"2025-05-15T16:08:24","guid":{"rendered":"https:\/\/www.bleuio.com\/blog\/?p=1308"},"modified":"2025-05-20T09:52:07","modified_gmt":"2025-05-20T09:52:07","slug":"understanding-ble-advertising-and-how-bleuio-makes-it-easy","status":"publish","type":"post","link":"https:\/\/www.bleuio.com\/blog\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\/","title":{"rendered":"Understanding BLE Advertising and How BleuIO Makes It Easy"},"content":{"rendered":"\n<p>Bluetooth Low Energy (BLE) has become the backbone of modern wireless communication for low-power IoT devices. One of its core features \u2014 <strong>advertising<\/strong> \u2014 allows BLE devices to broadcast information without the need for pairing or a connection. From contact tracing to proximity marketing and sensor broadcasting, BLE advertising powers many real-world applications.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What Is BLE Advertising?<\/h2>\n\n\n\n<p>BLE advertising is a mechanism where a device sends out small packets of data at regular intervals to announce its presence. These packets are picked up by nearby BLE-capable central devices (e.g., smartphones, gateways, computers).<\/p>\n\n\n\n<p>A typical BLE advertisement packet contains:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Flags<\/strong>: Indicating capabilities like discoverability<\/li>\n\n\n\n<li><strong>Local Name<\/strong>: Device name (optional)<\/li>\n\n\n\n<li><strong>Service UUIDs<\/strong>: Describing the services the device supports<\/li>\n\n\n\n<li><strong>Manufacturer Specific Data<\/strong>: Custom payload defined by the manufacturer<\/li>\n\n\n\n<li><strong>Other fields<\/strong>: e.g., TX Power, service data, etc.<\/li>\n<\/ul>\n\n\n\n<p>The total payload size is limited to <strong>31 bytes<\/strong>, which includes all AD (advertising data) fields. Crafting this data properly is crucial to avoid errors and ensure compatibility with BLE scanners.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">BLE Advertising with BleuIO and AT Commands<\/h2>\n\n\n\n<p>Traditionally, crafting BLE advertising packets required working with complex SDKs or embedded C libraries. But with <strong><a href=\"https:\/\/www.bleuio.com\/bluetooth-low-energy-usb-ssd025.php\">BleuIO<\/a><\/strong>, things are much simpler \u2014 thanks to its powerful AT command set.<\/p>\n\n\n\n<p>Here are two useful AT commands for advertising:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><code>AT+ADVDATA=<\/code> sets the advertising payload using a colon-separated hex format<\/li>\n\n\n\n<li><code>AT+ADVSTART<\/code> starts broadcasting the advertising packet<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Example:<\/h3>\n\n\n\n<pre class=\"wp-block-code\"><code>AT+ADVDATA=07:FF:5B:07:01:02:03:04\nAT+ADVSTART\n<\/code><\/pre>\n\n\n\n<p>This advertises a <strong>Manufacturer Specific Data<\/strong> block:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><code>07<\/code>: Total length of this AD field<\/li>\n\n\n\n<li><code>FF<\/code>: Type = Manufacturer Specific<\/li>\n\n\n\n<li><code>5B07<\/code>: Manufacturer ID (Smart Sensor Devices)<\/li>\n\n\n\n<li><code>01020304<\/code>: Custom payload<\/li>\n<\/ul>\n\n\n\n<p>Using this simple format, you can test different advertising payloads, simulate sensor broadcasts, or even debug BLE scanning applications.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">A Web Tool for BLE Advertising<\/h2>\n\n\n\n<p>To make things even easier, we\u2019ve created a <strong>web-based BLE advertising builder<\/strong> that works right inside your browser.<\/p>\n\n\n\n<p><strong>Try it here:<\/strong><br><a class=\"\" href=\"https:\/\/smart-sensor-devices-ab.github.io\/ble_advertising_payload\/\">https:\/\/smart-sensor-devices-ab.github.io\/ble_advertising_payload\/<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What It Can Do:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Lets you <strong>connect to your BleuIO dongle<\/strong> directly from the browser<\/li>\n\n\n\n<li>Offers two modes:\n<ul class=\"wp-block-list\">\n<li><strong>Builder Mode<\/strong>: Enter data by field \u2014 length, type, manufacturer ID, and custom payload<\/li>\n\n\n\n<li><strong>Raw Mode<\/strong>: Paste a full, colon-separated advertising packet directly<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Automatically sends <code>AT+ADVDATA<\/code> and <code>AT+ADVSTART<\/code> commands<\/li>\n\n\n\n<li>Displays real-time feedback from BleuIO (e.g., <code>OK<\/code>, <code>INVALID PARAMETER<\/code>)<\/li>\n\n\n\n<li>Includes built-in validation so you don&#8217;t exceed the 31-byte BLE limit<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large border p-2 rounded shadow\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"918\" data-id=\"1314\" src=\"https:\/\/www.bleuio.com\/blog\/wp-content\/uploads\/2025\/05\/image-7-1024x918.png\" alt=\"\" class=\"wp-image-1314\" srcset=\"https:\/\/www.bleuio.com\/blog\/wp-content\/uploads\/2025\/05\/image-7-1024x918.png 1024w, https:\/\/www.bleuio.com\/blog\/wp-content\/uploads\/2025\/05\/image-7-300x269.png 300w, https:\/\/www.bleuio.com\/blog\/wp-content\/uploads\/2025\/05\/image-7-768x689.png 768w, https:\/\/www.bleuio.com\/blog\/wp-content\/uploads\/2025\/05\/image-7.png 1222w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large border p-2 rounded shadow\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"337\" data-id=\"1311\" src=\"https:\/\/www.bleuio.com\/blog\/wp-content\/uploads\/2025\/05\/image-6-1024x337.png\" alt=\"\" class=\"wp-image-1311\" srcset=\"https:\/\/www.bleuio.com\/blog\/wp-content\/uploads\/2025\/05\/image-6-1024x337.png 1024w, https:\/\/www.bleuio.com\/blog\/wp-content\/uploads\/2025\/05\/image-6-300x99.png 300w, https:\/\/www.bleuio.com\/blog\/wp-content\/uploads\/2025\/05\/image-6-768x253.png 768w, https:\/\/www.bleuio.com\/blog\/wp-content\/uploads\/2025\/05\/image-6.png 1246w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Use Cases<\/h2>\n\n\n\n<p>Whether you&#8217;re a developer, educator, or BLE hobbyist, this tool is perfect for:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u2705 Rapid testing of advertising formats<\/li>\n\n\n\n<li>\u2705 Simulating BLE sensor outputs (like HibouAir)<\/li>\n\n\n\n<li>\u2705 Learning how BLE advertising packets are structured<\/li>\n\n\n\n<li>\u2705 Teaching BLE fundamentals without needing mobile apps or complex tools<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p>BLE advertising is a critical piece of the Bluetooth ecosystem, and mastering it opens up a world of possibilities. With <strong><a href=\"https:\/\/bleuio.com\/bluetooth-low-energy-usb-ssd005.php\">BleuIO&#8217;s simple AT interface<\/a><\/strong> and our new <strong>browser-based payload builder<\/strong>, creating, testing, and learning BLE advertising has never been easier.<\/p>\n\n\n\n<p>So plug in your <strong><a href=\"https:\/\/bleuio.com\/index.php#product-area\">BleuIO dongle<\/a><\/strong>, open the <a class=\"\" href=\"https:\/\/smart-sensor-devices-ab.github.io\/ble_advertising_payload\/\">tool in your browser<\/a>, and start crafting BLE packets \u2014 one byte at a time.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bluetooth Low Energy (BLE) has become the backbone of modern wireless communication for low-power IoT devices. One of its core features \u2014 advertising \u2014 allows BLE devices to broadcast information without the need for pairing or a connection. From contact tracing to proximity marketing and sensor broadcasting, BLE advertising powers many real-world applications. What Is [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1309,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,2],"tags":[],"class_list":["post-1308","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bleuio","category-bleuio-tutorial"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Understanding BLE Advertising and How BleuIO Makes It Easy - BleuIO - Create Bluetooth Low Energy application<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bleuio.com\/blog\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Understanding BLE Advertising and How BleuIO Makes It Easy - BleuIO - Create Bluetooth Low Energy application\" \/>\n<meta property=\"og:description\" content=\"Bluetooth Low Energy (BLE) has become the backbone of modern wireless communication for low-power IoT devices. One of its core features \u2014 advertising \u2014 allows BLE devices to broadcast information without the need for pairing or a connection. From contact tracing to proximity marketing and sensor broadcasting, BLE advertising powers many real-world applications. What Is [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.bleuio.com\/blog\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\/\" \/>\n<meta property=\"og:site_name\" content=\"BleuIO - Create Bluetooth Low Energy application\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-15T16:08:24+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-20T09:52:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.bleuio.com\/blog\/wp-content\/uploads\/2025\/05\/ble-advertising.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"750\" \/>\n\t<meta property=\"og:image:height\" content=\"450\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"BleuIO\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\\\/\"},\"author\":{\"name\":\"BleuIO\",\"@id\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/#\\\/schema\\\/person\\\/89bc581382d5964043f96efc54b75b80\"},\"headline\":\"Understanding BLE Advertising and How BleuIO Makes It Easy\",\"datePublished\":\"2025-05-15T16:08:24+00:00\",\"dateModified\":\"2025-05-20T09:52:07+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\\\/\"},\"wordCount\":477,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/ble-advertising.webp\",\"articleSection\":[\"BleuIO\",\"BleuIO tutorial\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\\\/\",\"url\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\\\/\",\"name\":\"Understanding BLE Advertising and How BleuIO Makes It Easy - BleuIO - Create Bluetooth Low Energy application\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/ble-advertising.webp\",\"datePublished\":\"2025-05-15T16:08:24+00:00\",\"dateModified\":\"2025-05-20T09:52:07+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/#\\\/schema\\\/person\\\/89bc581382d5964043f96efc54b75b80\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/ble-advertising.webp\",\"contentUrl\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/ble-advertising.webp\",\"width\":750,\"height\":450,\"caption\":\"ble advertising\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Understanding BLE Advertising and How BleuIO Makes It Easy\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/\",\"name\":\"BleuIO - Create Bluetooth Low Energy application\",\"description\":\"Learn Bluetooth Low Energy programming and build Bluetooth Low Energy Application\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/#\\\/schema\\\/person\\\/89bc581382d5964043f96efc54b75b80\",\"name\":\"BleuIO\",\"sameAs\":[\"https:\\\/\\\/www.bleuio.com\\\/blog\"],\"url\":\"https:\\\/\\\/www.bleuio.com\\\/blog\\\/author\\\/biadmin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Understanding BLE Advertising and How BleuIO Makes It Easy - BleuIO - Create Bluetooth Low Energy application","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.bleuio.com\/blog\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\/","og_locale":"en_US","og_type":"article","og_title":"Understanding BLE Advertising and How BleuIO Makes It Easy - BleuIO - Create Bluetooth Low Energy application","og_description":"Bluetooth Low Energy (BLE) has become the backbone of modern wireless communication for low-power IoT devices. One of its core features \u2014 advertising \u2014 allows BLE devices to broadcast information without the need for pairing or a connection. From contact tracing to proximity marketing and sensor broadcasting, BLE advertising powers many real-world applications. What Is [&hellip;]","og_url":"https:\/\/www.bleuio.com\/blog\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\/","og_site_name":"BleuIO - Create Bluetooth Low Energy application","article_published_time":"2025-05-15T16:08:24+00:00","article_modified_time":"2025-05-20T09:52:07+00:00","og_image":[{"width":750,"height":450,"url":"https:\/\/www.bleuio.com\/blog\/wp-content\/uploads\/2025\/05\/ble-advertising.webp","type":"image\/webp"}],"author":"BleuIO","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.bleuio.com\/blog\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\/#article","isPartOf":{"@id":"https:\/\/www.bleuio.com\/blog\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\/"},"author":{"name":"BleuIO","@id":"https:\/\/www.bleuio.com\/blog\/#\/schema\/person\/89bc581382d5964043f96efc54b75b80"},"headline":"Understanding BLE Advertising and How BleuIO Makes It Easy","datePublished":"2025-05-15T16:08:24+00:00","dateModified":"2025-05-20T09:52:07+00:00","mainEntityOfPage":{"@id":"https:\/\/www.bleuio.com\/blog\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\/"},"wordCount":477,"commentCount":0,"image":{"@id":"https:\/\/www.bleuio.com\/blog\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\/#primaryimage"},"thumbnailUrl":"https:\/\/www.bleuio.com\/blog\/wp-content\/uploads\/2025\/05\/ble-advertising.webp","articleSection":["BleuIO","BleuIO tutorial"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.bleuio.com\/blog\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.bleuio.com\/blog\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\/","url":"https:\/\/www.bleuio.com\/blog\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\/","name":"Understanding BLE Advertising and How BleuIO Makes It Easy - BleuIO - Create Bluetooth Low Energy application","isPartOf":{"@id":"https:\/\/www.bleuio.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.bleuio.com\/blog\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\/#primaryimage"},"image":{"@id":"https:\/\/www.bleuio.com\/blog\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\/#primaryimage"},"thumbnailUrl":"https:\/\/www.bleuio.com\/blog\/wp-content\/uploads\/2025\/05\/ble-advertising.webp","datePublished":"2025-05-15T16:08:24+00:00","dateModified":"2025-05-20T09:52:07+00:00","author":{"@id":"https:\/\/www.bleuio.com\/blog\/#\/schema\/person\/89bc581382d5964043f96efc54b75b80"},"breadcrumb":{"@id":"https:\/\/www.bleuio.com\/blog\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.bleuio.com\/blog\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.bleuio.com\/blog\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\/#primaryimage","url":"https:\/\/www.bleuio.com\/blog\/wp-content\/uploads\/2025\/05\/ble-advertising.webp","contentUrl":"https:\/\/www.bleuio.com\/blog\/wp-content\/uploads\/2025\/05\/ble-advertising.webp","width":750,"height":450,"caption":"ble advertising"},{"@type":"BreadcrumbList","@id":"https:\/\/www.bleuio.com\/blog\/understanding-ble-advertising-and-how-bleuio-makes-it-easy\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.bleuio.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Understanding BLE Advertising and How BleuIO Makes It Easy"}]},{"@type":"WebSite","@id":"https:\/\/www.bleuio.com\/blog\/#website","url":"https:\/\/www.bleuio.com\/blog\/","name":"BleuIO - Create Bluetooth Low Energy application","description":"Learn Bluetooth Low Energy programming and build Bluetooth Low Energy Application","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.bleuio.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.bleuio.com\/blog\/#\/schema\/person\/89bc581382d5964043f96efc54b75b80","name":"BleuIO","sameAs":["https:\/\/www.bleuio.com\/blog"],"url":"https:\/\/www.bleuio.com\/blog\/author\/biadmin\/"}]}},"_links":{"self":[{"href":"https:\/\/www.bleuio.com\/blog\/wp-json\/wp\/v2\/posts\/1308","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bleuio.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bleuio.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bleuio.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bleuio.com\/blog\/wp-json\/wp\/v2\/comments?post=1308"}],"version-history":[{"count":6,"href":"https:\/\/www.bleuio.com\/blog\/wp-json\/wp\/v2\/posts\/1308\/revisions"}],"predecessor-version":[{"id":1319,"href":"https:\/\/www.bleuio.com\/blog\/wp-json\/wp\/v2\/posts\/1308\/revisions\/1319"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bleuio.com\/blog\/wp-json\/wp\/v2\/media\/1309"}],"wp:attachment":[{"href":"https:\/\/www.bleuio.com\/blog\/wp-json\/wp\/v2\/media?parent=1308"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bleuio.com\/blog\/wp-json\/wp\/v2\/categories?post=1308"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bleuio.com\/blog\/wp-json\/wp\/v2\/tags?post=1308"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}